Blizzard veteran Chris Metzen – who retired from the studio back in 2016, only to rejoin at the end of last year – has been made executive creative director of Warcraft.

Prior to his departure in 2016, Metzen, who had been with Blizzard for 23 years at that point, was head writer and lore guru at the company (more officially, senior vice president of story and franchise development) with a hand in all the studio’s properties.

Since rejoining Blizzard, however, Metzen has been solely focused on Warcraft (in the role of franchise creative advisor), and his new executive creative director position will continue in much the same vein, seeing Metzen focus exclusively on developing the Warfraft universe, initially with an eye on “crafting the next generation of [World of Warcraft] adventures.

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